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Strategic Brands Leverage Scoop and Share ® for Advertising
Why Your Brand Needs Publishing by Lita
to Thrive in a Competitive Market
In today’s fast-paced, interconnected world, businesses need more than just a great product or service—they need visibility in the right spaces to captivate their target audiences. For C-suite executives and business leaders, marketing isn’t just about advertising anymore; it’s about connecting with consumers and decision-makers in a way that resonates, builds trust, and drives growth.
Scoop and Share ® is uniquely positioned to help brands achieve precisely that. It’s more than a website or just in print—it’s a call-to-action publication merging business and consumer audiences. Distributed to your customer base and its opt-in community, publishing by Lita offers a gateway to advancing connections through compelling storytelling and solutions-based content, highlighting marketplace trends and actionable insights, with a positive-driven narrative producing publications that inspires engagement. Strategic brands ask Lita to employ Scoop and Share ® and to develop client-branded customized publications for advertising assistance to advance discussions that can lead to meaningful engagements. These are just a few reasons why brands leverage publishing by Lita as an essential strategic move.
Retail Trends Brand Leaders Can’t Ignore
To help you understand why employing advertising and publishing services with publishing by Lita at the helm is the best strategic decision for you, consider consumer behavior trends shaping the retail landscape. The trends should not only guide your marketing decisions but also underline the importance of targeting audiences to keep them informed and eager to engage.
The Rise of Experiential Retail
Linemark shared that 82% of consumers trust print advertisements the most when making a purchase decision. Imagine advertising your brand in a publication that is in print selectively, ingratiatingly updated online and strategic in the manner it alerts consumers—leading with CTA and relationships advanced by content that advocates positive outcomes for consumers in the marketplace. By aligning your advertising efforts under the direction of publishing by Lita channeling more than a decade in successful product launch and customer relations initiatives for global companies, you get precision and experience—your ad, truly your marketing strategy, becomes part of the narrative that consumers scoop to share through testimonials and opinions—promoting your brand at the forefront of discussions that can make the valued difference in your bottom line.
The Advantage of Brand Authority
When your brand is featured alongside top-tier content from a trusted source, you gain instant credibility. Scoop and Share ® is a catalyst for heightening what's good to know and inspiring alignment with valued connections. The flagship publication showcases trustworthy brands as a result of consumer input about positive experiences with products, services and information being offered online and in stores. Focused to connect consumers with brands working to create solutions that can lead to positive outcomes for house and home matters, healthy living, workplace organization, leisure shopping, traveling, dining, and more, Scoop and Share ® assists to elevate trusted voices above the competitive landscape.
The opportunity to drive growth and innovation in the retail sector is clear.
Everyone can see that the retail landscape is evolving rapidly. Business leaders must stay ahead of the curve by understanding the latest shifts in consumer behaviors and employ innovative marketing strategies. As businesses work to steer in this new era, a well-rounded, omnichannel approach is essential for success.
Brands that employ publishing by Lita and leverage Scoop and Share ® for advertising or request a customized publication, gain an essential strategy to heighten brand awareness and meaningful engagement—driven by consumer tips, as well as reliably sourced and analytically based content with practical insights. Employing publishing by Lita is forward-thinking.
For advertising and brand promotion assistance strategic brands employ publishing by Lita to request the development of client-branded customized publications and leverage Scoop and Share ® to advance discussions that can lead to meaningful engagements with their customer base. Ask Lita for advertising and publishing services, today. Publishing by Lita assists trusted brands with promoting helpful products, services and information in the marketplace.
Publishing by Lita is under the Business People Connection service mark owned by Ask Lita, LLC, dba The Positive Network Company, a marketing consulting and advertising agency.
Scoop and Share ® is a registered trademark business and consumer lifestyle advertising publication owned by Ask Lita.
Ask Lita publications with aligned brand guidance and supporting services work to maintain a reputation known for advocating consumer solutions and positive experiences in the marketplace—brands that advocate the same are invited to advertise in Scoop and Share ®.
Inquire: AskLita@ScoopAndShare.com
About Scoop and Share ® content:
Our flagship publication, Scoop and Share ®, highlights consumer trends from a business perspective and offers consumer lifestyle content regarding healthy living, house and home matters, workplace organization, and leisure interests for shopping, traveling and dining. The flagship publication and its subsequent releases are available online at ScoopAndShare.com and in print for targeted audiences. Its content is developed and curated monthly with a focus on discovering solutions and opinions about experiences that can lead to positive outcomes for consumers in the marketplace.
Scoop and Share ® content presentation is casual and insightful, engaging and conversational, and inviting with the tone of positivity throughout. Contact us to learn more.
Below you can read our flagship publication to see how we promote brands in print.
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Owner's Note
Publishing by Lita
"As an advocate for consumer solutions, I developed trademark business and consumer lifestyle advertising publication, Scoop and Share ®, to promote good to know content and valued connections. The flagship publication and its subsequent releases are a call-to-action for businesses and people to advance the connection to helpful products, services and information as a catalyst for inspiring positive experiences in the marketplace.
Inside my publications, you'll find featured interviews and discussions with people who would rather see the fullness in their environment, as they prefer to assist others with gaining more out of life. The subject matter is a merging of business leader considerations and consumer interests, highlighting consumer trends and relevant sourced stats referenced in articles, testimonials and opinions about consumer solutions for healthy living, house and home matters, workplace organization, and leisure shopping, traveling and dining.
Producing, directing, managing, copywriting and editing, alongside expert contributors, I'm happy that my flagship and customized publications bring into focus content that can inform and motivate the mind, body and spirit. I offer guidance, resources and support to assist businesses, entrepreneurs and professionals with getting the word out about consumer solutions in the marketplace, and I assist consumers by offering a platform to get connected.
Because I believe less automation is best, Scoop and Share ® is an opt-in membership publication. Its monthly release is made available online to the public at-large for a limited duration, and in print for select distribution. Ongoing access to each publication, including updates expanding on the content released, and alerts about what's up coming, is made available to opt-in community members. The scope of content for each publication is driven by scoops of discussions happening in the marketplace and navigated by a narrative of positive experiences that people share about consumer solutions. Readers are asked to join our community to offer positive scoops and advance the connection of each publication to share with their family, friends and colleagues.
I look forward to you joining the Scoop and Share ® community, it's The Positive Network Community, and there is no cost to become an opt-in member. I'm enthusiastic about furthering the discussions that inspire positive experiences in the marketplace. Be sure to answer our poll questions and provide feedback too. I always appreciate a positive scoop to learn from and share."
Lita Williams
Ask Lita, LLC The Positive Network Company
Publishing by Lita I Business-People-Connection
The Positive Network Community I Free to Join
Email info@AskLita.com
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